REESE BRANDS NEWS

Reese Towpower holds Fan Testimonial Promotion & Keselowski races the #29 Truck at Bristol

22-Aug-2012 Reese Towpower Holds Fan Testimonial Promotion To Promote Driver Brad Keselowski In The No. 29 Reese Towpower RAM At Bristol August 22nd

(SOLON, OH) Team owner, Brad Keselowski will be driving the No. 29 Reese Towpower RAM at Bristol Motor Speedway today in the NASCAR Camping World Trucks Series UNOH 200. Keselowski is both team owner of the #29 RAM and will be driving for sponsors Reese Towpower for the first time this season in the truck series.

To kick things off, Reese Towpower is giving fans a chance to win a limited edition autograph picture of Brad Keselowski with the No. 29 Reese Towpower RAM from the race at Bristol on August 22, 2012. To enter, visit http://tinyurl.com/reese-testimonial, and submit your Reese Towpower customer testimonial. The promotion is also posted on Facebook.com/ReeseTowpower and on the company website at
www.CequentConsumerProducts.com.

“The #29 RAM has yet to win a race this season but we are hopeful Brad can give Reese Towpower a win a Bristol tonight,” said Francis Bernart, VP Marketing, Cequent Consumer Products.

Keselowski has three career victories at Bristol Motor Speedway- Two NASCAR Sprint Cup Series wins and one NASCAR Nationwide Series win.

Keselowski will be pulling triple duty this week as he drives the No. 22 Discount Tire Dodge in the NASCAR Nationwide Series on Friday and the No. 2 Miller Lite Dodge in the NASCAR Sprint Cup Series on Saturday in addition to his No. 29 Reese Towpower RAM duties Wednesday.

Watch the race at Bristol Motor Speedway - August 22, 2012 on the SPEED Channel - 7:30 P.M. ET or on the radio PRN/Sirius XM 90.
Reese Towpower has one more race in 2012 NASCAR Truck Series in the #29 RAM as the primary sponsor and that is September 29th at Las Vegas Motor Speedway in the Smith’s 350.

About Cequent Consumer Products
Cequent Consumer Products, Inc. is the industry's leading designer, manufacturer and marketer of innovative consumer goods and automotive aftermarket products. For more than 85 years, Cequent Consumer Products has produced some of the most dependable products in the market today including superior-quality towing and hitch systems, trailer components and accessories, wiring, lighting and brake systems, cargo securing, cargo carrying, rack systems, as well as household and industrial brooms and brushes. Our established brands are sold through leading automotive retailers nationwide. Our brands are leaders in the industry and include: Reese Towpower, Reese Carry Power, Reese PowerSports, Highland, Rola, Fulton, Bulldog and Laitner. Cequent Consumer Products is part of the Cequent North America business unit of TriMas Corporation headquartered in Bloomfield Hills, Michigan. Visit http://www.CequentConsumerProducts.com




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